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Taiwan brands dazzle audience at Paris design fair

September 24, 2024
The Taiwan pavilion draws attention at the 2024 Maison et Objet held earlier this month in Paris. (Courtesy of Ministry of Culture)
Ten local craft and design brands flew the flag for Taiwan at the autumn 2024 Maison et Objet that took place earlier this month in Paris, successfully promoting the country’s soft power at one of the largest interior design trade shows in Europe, the National Taiwan Craft Research and Development Institute said Sept. 23.
 
According to the NTCRI, which is overseen by the Ministry of Culture, Taiwan’s pavilion focused on crafts and design and featured an immersive environment. Products on display included a wooden plate made with barkcloth by Dark Incredible, whiskey chilling stones by Chyi Yuh Marble Craft cut from scraps from the marble production process, and plastic-free toothbrushes and mugs by Yuan Tai Bamboo Brush.
 
The refreshing artistry on display caught the attention of attending designers, the NTCRI said, citing a lighting accessory featuring traditional craftsmanship by Sufuliuyin; wooden pens, pen stands and animal figurines inspired by Taiwan’s indigenous fauna by Mufun Design Studio; and a stone bench made with remnants of serpentine by Twenty Lifestyle as examples.
 
The NTCRI said the Taiwan pavilion was well received by event attendees, who included among their numbers architects, hoteliers, interior designers, reporters from various media, restaurant operators and retailers, with many expressing interest in cooperating with firms from Taiwan in the future.
 
Launched in 1995, Maison et Objet brings buyers and sellers from around the world to Paris, with the last edition attracting nearly 54,000 buyers from 152 countries. NTCRI has led delegations to the show since 2008. (SFC-E)
 
Write to Taiwan Today at ttonline@mofa.gov.tw

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