Taiwan moved up two spots to third among non-Organization of Islamic Cooperation destinations in the recently released Mastercard-Crescent Rating Global Muslim Travel Index 2019.
Sitting equal with Japan and the U.K. in the top 10, Taiwan is seen as one of the region’s Muslim-friendly stars largely due to government efforts aimed at raising the country’s tourism profile. The result is Taiwan's best to date in the non-OIC segment of the annual survey comprising a total 130 destinations.
According to the Tourism Bureau under the Ministry of Transportation and Communications, an important reason for the country’s improvement is the launch in March of the Taiwan Tourism Information Center in the Indonesian capital Jakarta.
The center is successfully promoting Taiwan as a world-class tourism destination in Indonesia, the bureau said, adding that greater effort and resources will be dedicated to cementing regional connections and cultivating opportunities in the lucrative Muslim travel market.
Another function of the center, the bureau said, is to provide Indonesian airlines, tourism operators and media outlets with the support required to deliver high-quality travel products and timely information to consumers.
As the center grows in size and stature, it is expected to play a bigger role in advancing Taiwan-Indonesia relations and deepening friendship between the countries, the bureau added.
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